hi, i’m caroline.
i’m a brand-builder and storyteller. since june of 2022, i’ve been at intuit mailchimp as an associate marketing manager on the brand team, working on brand partnerships, activations, content, and more.
my interests include brand marketing, partnerships, social media, writing, and entrepreneurship. i also write a weekly substack newsletter about brand called brand baby.
i’m based in brooklyn, but I grew up in the bay area and graduated from scripps college in 2022. connect with me on linkedin.
say hi at caroline@readbrandbaby.com
Press
Gen Z entrepreneurs—behind the desire for self-employment (Ad Age)
Gen Z and nostalgia—how the generation longs for the ’90s in work and life (Ad Age)
Gen Z trends, the sudden virality of Chili’s, and a cigarette renaissance (Substack Reads / Casey Lewis)
Caroline Albro on 2025 brand marketing trends (Brandscape)
no. 25: hyperbole, fast, authentic and taste. (on my mind as of late)